Localization project management
I help brands communicate effectively across cultures and languages.
Need help managing your linguistic localization program? Want your content to resonate effectively with your international audience?
Réalisations
Découvrez mes réalisations en gestion de projet linguistiques à distance.
Tinder France
POSITION: Linguistic Marketing Specialist
RESPONSIBILITIES:
Management of multilingual projects (Multiplatform communication campaign: Tout Comment par un Swipe)
Localization and translation
Coordination of multicultural teams
Optimization of linguistic production processes (Co-creation of Style Guide for Tinder France)
SUCCESSES :
+25% increase in female users within 1 year
Greater inclusivity on the app
+50% participation in the Vibes feature on the app (personality questionnaire)
PROJECT: Co-creating the linguistic strategy for teens and parents of minors on the app
RESPONSIBILITIES:
Creation of SEO content for the ASOS website
Research of relevant keywords for the French market
Project management of transcreation for marketing messages
Competitive analysis
SUCCESSES :
Improvement of existing tools
Over 1,500 responses collected in the survey
PROJECT: Supporting the launch of a new collection in the French market
RESPONSIBILITIES:
Creation of SEO content for the ASOS website
Research of relevant keywords for the French market
Project management of transcreation for marketing messages
Competitive analysis
SUCCESS:
Increase in website traffic in spring 2024
ALLIANZ
PROJECT: Supporting the launch of a new offer for investors
RESPONSIBILITIES:
Localization of inspiring articles for entrepreneurs
SEO optimization to reach the target audience
Research of relevant keywords for the market
SUCCESS:
The optimized articles ranked first on search engines (+10 positions). Over 20 professional contacts (as of August 2024) have been generated from the relevant pages.
ASOS
Nora has worked across different project types from translation to copywriting and pay-per-click to social media localisation. Nora has always been very invested in all these missions, and she has always shown initiative and professionalism. She is a great asset for any teams and organizations. What more could you want in a teammate?
Axel Nianga
★★★★★